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Hi, I’m Rae!

Marketing strategist (14 yrs)
Senior Technical SEO (10 yrs)
Front-end/UX developer (8 yrs)
Blackhat SEO defense (5 yrs)

Take a look at some of my cornerstone projects, recent works and the software I’m developing!

creative, tech & SEO

ibm® – rapid growth campaign for an urban petcare brand

Marketing Manager

A great dane dog in a bathtub with one ear perked up. The bathtub is full of bubbles. The image reads "My dog and I are OBSESSED" - 5 stars --Ezra like a review. Click to view full campaign.

A full-funnel, end-to-end marketing campaign enhanced with AI technologies recommended, guided, powered & overseen by IBM®.

intel® gaming resources blog content marketing strategy

SEO Manager

A 2-dimensional man building the motherboard of a PC. His back is to the camera and it appears as if we are standing over his shoulder. The graphic reads "SEO Portfolio - How to Build a Gaming PC." Click to view full campaign.

A full-scale content initiative featuring elite writers, editors, designers & execs for the Intel® Gaming Resources Center (blog.)


Historic Acres of Hershey, PA

(Photo by Philter Photography)

SEO Manager – Historic Acres of Hershey (Elizabethtown, Pennsylvania)

Local SEO campaign. Strong backlink strategy using local vendors and since the website is image heavy – adding heavier, more robust alt tags and image descriptions and titles, with a goal to ultimately begin appearing for “event venues near me” and “event venues PA.”


Software Development (dmca)

LinkHound

LinkHound is a free browser extension for users who prefer to handle their own DMCA takedowns.Its functionality for basic users includes scanning pages for links – which is extremely helpful for sites with back-button hijacking and giant, unavoidable overlays; and locating DMCA contacts if there is one listed.

You can find more info at >linkhound.dog<

I don’t want to backlink for safety concerns – the app does work towards de-monetizing pirating websites that use malicious scripts and blackhat SEO tactics. I don’t want it linked to my real persona, so I have taken very strategic steps in preventing that including wiping meta data, keeping info private on who.is – captcha, the whole 9, really.

LinkHound is the younger sister of Diana (and yes, there’s a theme here.) LinkHound is for our more hands on users who want a bit more control. However, it’s also useful for users who are subscribed to software suites. Suites cannot actually pull every single link down from google. They are still required to work within the same ethical guidelines as everyone else, regardless of how unethical NCII pirating websites are.

That mans they cannot crawl sites with CAPTCHA and other bot-preventatives.

This leave a lot of users misled and confused about the capabilities of automated services. So, this is an in-between option. It’s 100% free. It will always be free.

This is not where I intend on pulling in a profit.

Project Diana

A collection of self-help articles, tools and software overview.

The back of a computer monitor with a woman sitting on the other side her face is obstructed by the monitor but u can see a bun on top of her head - graphic reads project diana a new DMCA tool - Click to view all DMCA articles.

I’ve been comfortable with front-end development languages basically since the Myspace days. I’ve been using SQL and structured data since 2017, but I started learning Python about 2 years ago when I realized there were easier ways to handle the DMCA notification process than scanning the internet all day for links and sending out DMCA notices.

My First Full Stack Development Project

I started learning about DMCA laws and content protection a few years ago. Basically, non-consensual intimate imagery (or NCII) is passed around on blog networks that share and sell backlinks, and use other blackhat SEO tactics like cloaking, doorways, abusing structured data or “Schema”, mirrors, keyword stuffing, automated/scraped content, spoof links designed to confuse those affected, misuse of agentic AI, hidden text and more.

Obviously I had been affected by NCII in the past, and did everything in my power to get everything taken down. Rather than wading through an endless see of malicious pop-ups, re-directs and questionable porn sites just to locate a single DMCA contact I designed my own link generator. After that I realized how much easier my life would be if I just turned everything into a Python script.

Content is passed around through the blog networks rapidly and as soon as one site gets taken down, a new one replaces it. Without constant monitoring, it’s nearly impossible to get rid of the content. There are already some takedown services out there, but as with any industry, it’s unwise to hand the reigns over to AI completely. Therefore, even when someone employs a software company, they have to foot some of the work regardless, unless they’re paying a company $300-$500 a month.

My position on it is that content removal is better off as a hybrid service. So while software is great, it’s just like any other industry – it still requires human direction and oversight.

Where I am now is turning my ugly Python scripts and PowerShell notes into a user-friendly interface for others to use as well.

The project is named “Diana” for the time being and is expected to release in late August, early September.


Learning in Progress

Programming: University of Michigan
Advanced Data Analytics: Google

I try to make learning an everyday activity. I’ve always wanted to improve my coding skills. So, I started taking some classes through University of Michigan. In addition, I completed two training courses through IBM to enhance my skills with AI.

I am continuing my education with University of Michigan for both advanced front-end development and advanced Python (data.)

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